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HomeLife @ MMSIndustrial VisitsNational VisitsIndustrial Visit at Chandigarh - Manali

Industrial Visit to Chandigarh - Manali


St. John College of Engineering and Management (MMS PG Course) arranged 10 days an industrial visit to Chnadigarh and Manali from 11th December to 19th December 2017 for MMS second year Students. The purpose of the visit was to enhance industry exposure of the students. The main objective behind the visit was to make students aware about how various activities related to marketing, financing and human resource are carried out in company and give them feel of managers as soon as they start there course.

Industrial visit was carried out at JCBL Pvt. Ltd. on 13th December 2017 especially for semester three students. Two faculty along with 18 students visited JCBL Pvt. Ltd. company in Chandigarh. A orientation of company was given by heads of Marketing, Finance and Production department about history and how company was established.

JCBL Groups is a conglomerate with diversified interests in the automobile and pharmaceutical sectors. Incepted in 1989 by Mr Rajinder Aggarwal, the group is a pioneer in the mobility solutions space in the country today. It has grown to become the largest mobility solutions provider in India. JCBL’s philosophy revolves around its core values of innovation, passion, quality, trust and transparency. Over the years, the axis of growth has been on accelerating innovation and in providing world class products and service solutions to the customers. This ethos is reflected in their theme 'Transforming Ideas into Solutions'.

At JCBL, posses a strong understanding of customer needs and have a strong in-house Research and Development wing, duly accredited by Department of Scientific and Industrial Research (DSIR). This has catapulted JCBL into a leading special application vehicle manufacturer in India. Company growth has been driven by manufacturing quality products and finding innovative and practical solutions that are valued by their customers. JCBL’s In-house R&D capabilities have enabled them to develop and deliver innovative SAV products and buses ranging 6-12 meters. JCBL have approved automobile research centre by DSIR (Department of Scientific and Industrial Research of India). The US $ 200 million conglomerate is spread across 8 manufacturing plants, 10 automobile personnel.

Company follows principle of “People before Product” which was clearly visible from safety measures taken by company and other policies. The conception of this philosophy is derived from the core objective of the company – ‘To Contribute to the Society’. Adhering to this philosophy, the Company balances its business and manufacturing activities with its impact on the communities and people at large. Recognizing their responsibility towards their people. Their greatest asset is their brand and its values. Their brand promise is the heart of everything they do and everything they say. This is what that differentiates them and is the embodiment of the promise they make to their customers.

On 15th December students were visited to Food processing factory - Himcoop Pvt. Ltd. in Manali. Here students learned about the Production, Operation, Human Resources Management and different processes of value added food products. Company distribute their products in North states only as the plant production capacity is less and couldn’t fulfill the existing orders. The students were given a brief talk about the history of Himcoop Pvt. Ltd. and the various products available along the years to the present. This company was established by local person and run it successfully by the second generation of that family.

It is rightly said that “See & know’ is better than ‘read & learn’. Students have got real feel of company’s working after these visits. They got a chance to transfer their theoretical knowledge to practical implication. This will even help students to understand subject matter